Do you remember the last event or wedding reception you attended? What do you recall: The food? The entertainment? The “look” of the room? Just close your eyes and reflect for a moment; try to think of the things that were most memorable and pleasing.

Aha! I bet the pleasing part makes it a bit harder. No doubt that more than a few of you thought about the wedding with the DJ who thought he was Elvis, or the event with the cash bar (surprise!) -and you forgot your wallet.

The more events I do, the more I remember only what is remarkable. Remarkable can be fun, outstanding, unexpected and impressive. Remarkable can also be uncomfortable, annoying, disappointing and catastrophic. As your wedding and event planner, my goal is to make your event memorable for all the right reasons.

In terms of decor, remarkable doesn’t necessarily translate into expensive. Details that are well thought out can be seamlessly incorporated into event decor and the table top design thereby creating a look that is remarkable in a visual and textural sense. (If you’re wondering what I mean about ‘well thought out details” try to imagine a table top with so many tchotchkes – bells, cameras, scrolls, bags of chocolate kisses, etc. – it looks like the favor catalog threw up; and, yes, for some bizarre reason people still do this.)

Decor and design are most remarkable when they draw you in, and you experience the vibe as it was intended to be: exciting, chic and sexy, warm and inviting, modern, etc. The best designs are not limited to what can be seen; incorporating smells, tastes, physical contact, sights and sounds into the design actually creates a more memorable experience. In other words, the five senses overlap and influence each other, and combined they create the overall impression, which in turn becomes your memory of the experience.

This is why we ask our clients to describe their vision of the event. Even if they insist that they have no idea about what they want, they truly do… We ask them to imagine what it looks like - including colors and lighting, what time of day it is, how many people are present, how the space feels (intimate, modern, elegant, indoors or outdoors, etc.) and then we begin to design an event based on their  preferences and our interpretation of their style.

I must admit, sometimes the finer details do not become crystal clear until the very end.  It really is an organic process.  And it’s a challenge we face with every event: How do you know how far to go? Sometimes less is more, sometimes more is more.

In keeping with this topic, I thought you’d enjoy this short video featuring friend and colleague Rashida Erskine of BBJ Linen’s Orlando office. She offers some insightful recommendations and helpful tips for using linens to pull the look of your reception together with remarkable style.

{Our apologies; this video link has expired}

Please contact the BBJ Linen’s Orlando Office if you would like to meet with them. Ph. 407-857-6566   Or, feel free to contact us if we can be of assistance with fine-tuning your wedding or event design.  Call 877.55FLAIR or email Elisa: elisacsep {at} aflairforaffairs.com

© 2009 E. Delgardio All Rights Reserved

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Earlier today I came across this quote on the BrideTide Blog:

“You don’t hire a wedding planner for what they do, you hire them for what they know. Most brides only plan one wedding their entire lives while a wedding planner has the experience and understanding of coordinating numerous celebrations for each diverse individual client. Relying on a professional wedding planner to refine the details of the biggest day of your life is not only practical, it’s an intelligent way of minimizing the opportunities for ineffectively handling any unforeseen situations that may arise.”   Rudy, Founder of BrideTide

It’s difficult for wedding planners to make statements like this without sounding like we’re “tooting our own horn”.  But I felt that Rudy’s point was presented well, and I am very pleased to share it.  Additionally, I feel that it’s hugely beneficial for brides and grooms to hear someone else’s perspective.

photo by Kevin Keelan

The experience and expertise that we bring to the table can be priceless throughout the planning process as well as on the wedding day.  I know that we have ’saved the day’ many times and in many different ways. Sometimes it seems that clients see the value of our services most clearly on the day of the event.   Our finely tuned organizational skills, natural ability to multitask and intuitive improvisation allows us to direct the event as if we are conducting an orchestra.  After the event, we always receive glowing compliments about how well everything turned out.  Recently at one of our weddings, we were quite surprised when the Minister led off the dinner prayer by saying “Let us all thank the Wedding Planner for putting together this beautiful event”.

But, I must add that what we ‘do’ is equally valuable. I think a simple clarification to Rudy’s message can be made to say that the bride & groom should have realistic expectations and/or a mutual understanding of what their chosen planner will do for them (as per their service agreement, which can vary widely). Truth be told, there’s a lot we can do and amazing magic we can work – only we don’t have a magic wand, so we need to charge accordingly.

For more insight into the benefits of hiring a wedding planner, be sure to read “Do you REALLY Need a Wedding Planner”

© 2009 E. Delgardio All Rights Reserved

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I love, love, love this blog post by caterer Debi Brim; I’m so excited to be able to share it with our weditorial(tm) readers!

Do You REALLY Need a Wedding Planner? I say, “Heck, YEAH!”
by Debi Brim – Cater It Simple

In this era of cutting back and pinching pennies, it’s only natural for brides to look at what costs they can cut from the budget. And since most of us have been planning our wedding since we were, oh I don’t know …… FOUR!!!! …… we tend to think “oh, it’s just a wedding! Anyone can throw one of those together!” So it’s also natural to think a wedding planner is just an extra expense.

Want to know what I think? Well, I’m going to tell you anyway.

“In today’s economy” (a phrase I’ve come to hate more and more each day), it is more important than ever to have a wedding planner.

Planners are the ones who actually SAVE you money:

· They review your contracts to be sure that what you THINK you’re getting is what you’re actually getting.

· They have a huge Rolodex of wedding vendors and can match you up to the ones who can do what you want on the budget you have.

· When touring a venue, the bride is caught up in the emotion of the moment and is only seeing how pretty everything will look. The planner is looking at parking spaces, what condition the restrooms are and where they are located, how and where the bar and the caterer will set up, and are there enough outlets for the DJ and the caterer’s carving station?

· When a bride is talking to the caterer, the bride is in turmoil trying to decide between chicken and fish. The planner is asking what the server/guest ratio is and how much is the cost of each server?

Let me share some stories on how planners have helped brides.

- Bride hires wedding planner after selecting the venue but before signing the venue contract. When planner reviews the contract, she finds the bride has contracted for the use of the building ONLY. Bride thought she was getting tables, chairs, linens and lots of other things that the bride thought “were always included” at a reception. The planner saved the bride over $6000 on a bad contract. Well worth the $2000 the bride paid the planner.

- Bride decides to forego the professional planner and use her best friend, who after all, was a bridesmaid three times, so she knows ALL about planning weddings! The friend failed to take note of the facility’s $2000 fee for turning on the air conditioning and the newly married couple had to come up with this money at the very, VERY last minute, which was a severe cut into their honeymoon fund.

- The band hired by the bride was telling bride and planner where they would be setting up, what time they would be there and where the wives’ table would be. Planner corrected band member by showing him the already-decided place they would set up, giving him the actual time he would be there and asked him what he meant by a wives’ table? Band member says, “Oh the wives always come to all of our gigs.”

Planner told him this was not a “gig”, this was a wedding, the wives were not on the guest list, and there would be no wives table because there would be no wives. Band member began to argue the point. Planner fired the band and hired a professional DJ. Bride was relieved.

When times are good and people have good jobs, they don’t worry about costs as much. I’m not saying they don’t comparison shop, but they tend to buy bells and whistles instead of staying in a budget. It’s easy to plan a wedding when you’re not paying attention to every penny.

When times are tough, a couple just can’t afford last minute surprises. But they’ve never planned a party for 200+ people before and there are questions they just don’t know to ask. An event planner knows those questions and when he/she asks them, the bride saves money.

As a caterer, I’m always relieved to see a professional planner walk into the room. I know the details are going to be handled, things will run on schedule, and it will be a very pleasant event for everyone.

If you have a tight budget, you NEED a wedding planner. Today, more than ever, it’s the best investment you can make in your wedding.

Remember, it’s your wedding. You have ONE SHOT to get it right. Get a professional on your side who is going to be looking out for you on your very special day.

Debi Brim can be reached via email at info@cateritsimple.comhttp://www.cateritsimple.com/
http://www.cateritsimple.blogspot.com/
http://www.bannascookies.com/

Websites:

{Thank you Debi!!!}

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Today’s brides and grooms are very savvy and typically look for an elevated level of customization and personalization. Much like “brand building”, they look for every opportunity to incorporate monograms, logos and motifs into their wedding. Many of my couples have at least some experience with graphic design and they astound me with their creativity and resourcefulness! Other times, they call upon our expertise to help them create a cohesive look. It’s not difficult to pinpoint a few areas where details can easily be incorporated to unify event design.

Fonts: Download one or two custom fonts and use them exclusively on all the wedding stationery and printed accessories (place cards, programs, etc.). Favorite sources: My Fonts and dafont

Motifs and Monograms: The possibilities are endless! Use these on invites, programs, table decor, gobos, adhesive decals (such as Wonderful Graffiti), the wedding cake, favors, etc.

Color Themes: Color can be used in so many ways to achieve so many different things! Color themes are most impressive when colors are carefully matched to prevent discord (accidental variations). When using color to support other event themes (think of a Tiffany theme) pay close attention to the use of color for maximum impact – sometimes less is more. One of our favorite online inspiration sources for color themes: Style Me Pretty

As a wedding planner and event designer, I use all of these techniques, plus a few other signature stylings and personalized enhancements to boost the {FAB} factor of every event. I truly appreciate variety and don’t feel that every details needs to match completely. However, it is important to note that when you begin drawing the guest’s eyes to details, they best be well coordinated and tailored to compliment each other.

For more pictures of stylish weddings and events please visit our Wedding and Event Galleries.

© 2009 E. Delgardio All Rights Reserved

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