Q & A with Wedding Planners as seen in Orlando Wedding Magazine

Orlando Wedding 2010

The debut issue of Orlando Wedding magazine is absolutely enchanting! I would even go so far as to declare it a ‘must read’ for engaged couples in Central Florida!

Among many terrific articles and features was “Q & A with Wedding Planners” by Megan VanWaus.  Not only was I delighted to be quoted in Megan’s piece, I was elated to be featured alongside fellow Association of Bridal Consultants members Kerline Docteur (Joie de Vie Weddings and Events) and Heather Snively (Weddings Unique). I’m proud to share a common bond with these ladies:  Heather and I are both Senior ABC members, and Kerline and I regularly work together on  ABC meetings and projects geared toward educating local association members and wedding professionals.

Good things come in threes they say, and in this case I certainly agree!

The Preferred Vendor List

(c) fotonuova.com

In it’s simplest form, a Preferred Vendor List is a compilation of vendors and their contact information. Naturally, one would assume that the vendors featured on the PVL appear to have the endorsement of the preparer, and are intended to help the recipient (client, consumer, etc.) select qualified and reputable vendors. But is there more here than meets the eye?

What You Need to Know
The reality is that the actual purpose or genuine validity of the list may not always be clear to the recipient. Generally speaking, the caterer or venue where your event will be held will likely provide a Preferred Vendor List or an Approved Vendor List. Or you may receive one directly from your wedding or event planner (we hope you are fortunate enough to have one!). It’s also common for other vendors – such as a photographer or DJ – to present a client with a list of their preferred vendors.

5 W’s of Preferred Vendor Lists

Who: It’s imperative to understand who is on the list and why. It’s always a good idea to ask “How do you select the vendors on your list?” or “What is the criteria for becoming a preferred vendor?” and “Do you have personal experience with each of these vendors?”

What: Is the PVL a select list of  tried and true vendors?  Or is it something else?  Try to assess the type of PVL.  Some vendor lists are “pay to be included”  (advertisers) while others are more akin to a list of “favorites”.   In my opinion, the first type is the best.  The second two list types have little if any value. Why? Because they are not based on specific criteria or qualifications. You can’t possibly know whether a vendor is on a list because they wrote a check, give or receive a referral fee, or have a cross referral agreement (I’ll scratch your back if you scratch mine).

When: “How recently has this list been updated?” The answer may surprise you!

Where: Where are the vendors located? Some lists are based proximity (such as nearby to the venue)… But how convenient is it for you to meet with them? You may prefer to hire someone who is based closer to where you reside.

Why: If you are able to qualify the list as a good resource, then it’s wise to give strong consideration to the vendors listed. Why? Consider this example: My company prepares a custom list for each of our clients based on budget, personality, style and positive past experiences. I feel that it’s extremely important to tailor my PVL to the client because no two clients have the same needs, personality or style.

PROS and CONS of Preferred Vendor Lists

PRO: Vendors on a PVL may offer you a discount; you should always ask “Do you offer special pricing or exclusive promotions to couples getting married at Such-and-such Hotel?”

PRO: Vendors on a PVL typically have better knowledge of a property. They won’t get lost, they know where to go once they arrive, they know who to speak with if they need something (instead of coming to you with their issue) and what is expected of them. Hence, you won’t find a flip-flop wearing DJ, chronically-late officiate, or a beer-guzzling photographer on a PVL.

CON: Vendors on a PVL may not be the best bet for you IF the person who created the list is not in tune with what today’s couple’s are looking for. (This problem is more common if you are not in a metropolitan area.)

CON: Sometimes venues and hotels are reluctant to work with vendors they don’t know (and with good reason). You may need approval from the venue in order to bring in ‘outside’ vendors.

PRO:  If the PVL is comprised of vendors who have built a relationship with the caterer, venue or planner, then you can rest assured that you are being referred to trusted professionals.

CON: If the PVL is comprised of paid advertisers, you certainly would want to know that up front, and that information should be disclosed to you.

Related post : Hello – I’d like to be added to your Approved Vendor List

A Flair for Affairs is a preferred planner and coordinator for many Central Florida wedding locations, including Mission Inn Resort and Club, Wydham Orlando Resort, Casa Feliz, Buena Vista Palace, Isleworth Country Club, Rosen Shingle Creek Resort and many others.

© 2009-2010 E. Delgardio All Rights Reserved

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In early December I was approached by colleague Debbe King (Project Manager Special Events, LYNX) regarding a very special project: She needed to plan a wedding for a couple who had requested to have their wedding on a LYNX bus. With the date rapidly approaching, I worked quickly and contacted a few other colleagues who graciously offered their services to help make the couple’s wedding wishes come true.

Love Bus

LYNX’ “Love Bus’’ became a wedding chapel for Tonja Willis and Tyrone Smaw, who chose the place they met to be the place they were married.

Love Bus Wedding

Tonja & Tyrone’s Wedding Story…

The ceremony took place on brisk and sunny December afternoon inside the “Love Bus’’ painted for LYNX by local artist Donna Dowless.  Minister Michel Alvin McWhorter performed the wedding with 20 guests seated in the bus parked in front of LYNX Central Station in downtown Orlando.

The interior of the bus was decorated by A Flair for Affairs and Cheryl’s Distinctive Creations to give it that ‘ceremony’ feel. “This was even better than I expected,’’ Willis said, after stepping out of the bus to a round of applause from passengers and wedding vendors at the downtown bus terminal. “I thought it would be a little different to get married in a bus, and it turned out really nice.’’

The couple met while riding LYNX for transportation to work. “I’m usually very shy, but as soon as I saw Tonja, I felt like I had to take a chance on getting to know her,’’ Smaw said. “We ended up talking the whole time ‘til I got off the bus. After I called her, we started using the bus to go on dates because neither one of us had a car, so it’s kind of like it was meant for us to get married here.’’

LYNX has never hosted a wedding on one of its buses. Chief Executive Officer Linda S. Watson agreed to do it on a one-time basis because “it had the right feel for the holiday season.’’ “The timing and situation made it a nice event for us to participate in,’’ she said. “We are happy to help Tyrone and Tonja get their married life started the way they hoped for and wish them great success in the years ahead.’’

Tonja's dress fitting at Modern Bridal

Elisa Delgardio helped the couple by arranging flowers, photography, videography, a wedding cake and even the bride’s wedding gown. ”This wedding would not have been possible without the support an incredible vendor team! Everyone I contacted jumped on board immediately and graciously donated their services. I think I was as overwhelmed and excited as the bride!”

Photo left: “LaVoria slipped Tonja into a white satin gown that was literally a perfect fit – like it was made for her! – and Tonja was overcome with tears of joy… It was really lovely.” -Elisa Delgardio

The wedding cake and custom candles

A Flair for Affairs would like to acknowledge the generosity of the following companies:

Each month, I have the privilege and the pleasure of working with Kerline Docteur PBC to coordinate networking luncheons for Central Florida members of the Association of Bridal Consultants. The purpose of the luncheons is tri-fold:

First, monthly meetings bring ABC members and potential members (guests) together to build relationships.  Vendor relationships are essential to delivering the best products and services to our clients and facilitiating ”team dynamics”.   

Second, the meetings provide a forum to educate our members.  We bring in speakers and create special programs to keep our members on the cutting edge of wedding and event design, as well as business and marketing trends.  

Third, it’s important to build the presence of ABC within our community.  ABC is an international association with a history that spans over 26 years.  With over 4,000 members located in all 50 states and in 27 countries, ABC’s  goals have always been to raise professional standards in the wedding industry and to make brides happy.  By developing an active Local Networking Group (LNG) we bring attention to the benefits of  ABC membership and showcase the professionalism of our members.    

This year (2009) shines brilliantly as one of our finest and most rewarding to date!  We have planned and coordinated nine luncheon events at venues throughout Central Florida.  In June, we held our third annual “Showers of Happiness” event to benefit Habitat for Humanity. 

(c) Elegant Imagery

In July, we hosted a spectacular educational event entitled “Indian Weddings 101: Defining the Indian Wedding Experience“. For this particular event, we had engaged local Indian Wedding experts to explain the elements and cultural traditions of Hindu, Sikh and Muslim weddings. (Click on these images to see more fabulous pictures of this event, posted on the ABC Florida  website.)

(c) Elegant Imagery

Shown left:  Akshar Patel, Kerline Docteur, Elisa Delgardio and Remmal Karamsadkar

 As in years past, October marked the end of our meeting calendar and we were determined to create a memorable event! We tapped some of our best resources (members!) to provide catering, decor, entertainment and ‘enhancements’ for our event. We also had the generous support of a few friends (future members…?) and when all the elements came together the outcome was sensational!

Heather Canada, ABC of First Coast Weddings presented a very insightful educational session entitled Business Administration for Creative Types in which she shared some excellent time management and organizational techniques. After Heather’s presentation, attendees enjoyed a delicious three course luncheon prepared by the catering team at the Rosen Centre Hotel. Then we revealed a special treat: a live performance arranged by ABC member Lisa Kovach (Key Artist Group)!

We are so grateful to the long list of fabulous professionals who made our closing meeting of 2009 such an incredible success! Kudos to: Michelle Williams – Rosen Centre Hotel, Cheryl Andrews – Cheryl’s Distinctive Creations, Lisa Kovach – Key Artist Group, Rose Robinson – Invitation Lounge, Nermala – Unique Linens, Quest Drape, Allan Jay Images, Bruce – Treasured Moments Videography, M.J. Farb – Junction 88, Pure Magic Ice Cream, and Heather Canada of First Coast Weddings.

We are happy to share this video link with you; it will take a few minutes to load since the video is approximately 8 minutes long, but I’m sure you will enjoy it!

Rosen Centre Hotel hosts ABC’s October Local Networking Luncheon from Bruce Reynolds Treasured Moments on Vimeo. (From the above video on Vimeo,  ABC October Meeting, this is the full version of  ‘The Kiss’  from Art in Motion managed by Lisa Kovach of Key Artist Group.)

For more information on the Association of Bridal Consultants, please visit: www.BridalAssn.com  For information on local meetings and upcoming events, please visit: www.ABC-Florida.com

Hilton Orlando

Alizma

Alizma

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Quite an exciting weekend! I had the pleasure of attending the Grand Opening Showcase for the Hilton Orlando! 

The inauguration of this sensational new property was a first class affair! It was such an honor to attend this special event and tour the property which boasts state of the art design, luxurious details and unique features tailored to appeal to business and recreational travelers alike. The 1400 room Hilton is the first hotel to be connected to the Orange County Convention Center via a sky-pedestrian bridge, so it’s guaranteed to attract a fair share of Orlando’s convention market. It’s stylish and inviting design is also sure to appeal to those planning social events and I foresee this venue becoming a very desirable location for nuptials and social celebrations!

Seafood Bar

The Hilton Team deserves the highest compliments for an evening that was beautifully orchestrated and by all accounts flawlessly executed! Executive Chef Thierry Meissonnier and his culinary team deserve the highest praise for the delicious, world class cuisine served throughout the evening – the seafood display in particular was breathtaking!

There were so many wonderful elements to the evening that I could go on and on, but time will not allow for that so here is a brief description of some of the highlights:

The Orlando ballroom was set for over 700 guests and featured floral and decor by Greenery Productions and linens by BBJ. Additional decor was provided by Room Service Furniture Rentals and Occasions by Shangrila (and I’m sure there are others that I may not be aware of).

Seafood Bar

Action Station

Upon entering the ballroom, guests enjoyed appetizers (lamb, duck, etc.) served from action stations and two tremendous seafood bars. This was the first time I’ve experienced this type of presentation for an appetizer course – it was as enjoyable as it was impressive!

Entertainment included Alizma -that fabulously talented violin trio you may have recently seen on America’s Got Talent 2009, and the hot Orlando band Skylyne 407 .

VIP’s in attendance included Mayor Richard Crotty.

Following dinner and keynote speakers who acknowledged the efforts of so many who were instrumental in bringing the Hilton Orlando to life, guests were led to the Southwest Lawn to view a spectacular fireworks display.

Two “After Parties” – one within a tent one the Southwest Lawn and the other in the Orange Ballroom – were in full swing from 9pm to midnight! Guests danced and enjoyed coffee, cocktails and desserts to their hearts content!

It was truly a GRAND opening!

For additional information hosting an event at the Hilton Orlando, please contact the Sales and Catering Office via the main hotel line: +1-407-313-4300
Address: 6001 Destination Parkway, Orlando, Florida, USA 32819

© 2009 E. Delgardio All Rights Reserved

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February:2009

I can’t believe how time has flown by since this magnificent wedding! Our couple, Kirsten & Rich, we’re so incredibly wonderful to work with! Their February nuptials took place at St. Margaret Mary in Winter Park, and were followed by a reception at the Portofino Bay Hotel at Universal Orlando.

Kirsten was a vision in an elaborately beaded Lazaro gown; bridemaids and groomsmen looked very sharp dressed in black for this formal, evening affair.

Kirsten’s overall vision for the reception was a warm and romantic setting incorporating both traditional and modern elements: red roses, hanging crystals, the glow of candle light, satin finish linens and dramatic lighting.

Additional images from this event are featured on our website: Featured Affairs – Romance & Splendor Photos courtesy of Damon Tucci.

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According to The Wedding Report, wedding spending has declined significantly since 2007 – almost by 30% (averaged) overall. The vast majority of wedding vendors can attest to the a downsizing of wedding budgets, as well as a drop off in bookings (new clients). Consultants and Coordinators in particular have seen postponements and cancellations spike in recent months.

Everyone is feeling the pinch; while engaged couples are trying to save, Photographers, DJs, Consultants and Venues are trying to survive. Competition for new bookings is fierce, thus creating a buyer’s market which gives couples shopping for wedding vendors and services more purchasing power. But how can you spot a “true bargain”? I’d like to offer a few tips to help you make a sound investment:

1. Perform a Status Check – Do your homework to determine if the vendor’s company is healthy. A healthy company is “current”, meaning they have an up-to-date presence, including a website featuring pictures of current staff, projects and client testimonails. A company that is healthy is typically involved in Professional Associations, and may be known as a leader in their industry. Healthy companies are growing (even now) and are gearing up for a great 2009-2010 wedding season. Look for current blog posts, quick responses to emails and phone calls, and positive recommendations from others (friends, vendors, etc.).

Look for evidence of
a well established business
with a proven track record.

2. Beware of the high pressure sales pitch: The best vendors are eager for your business but not desperate.

3. Beware of Part-Timers: A part-timer (sometimes known as a ‘moonlighter’ or ‘weekend warrior’) may be able to offer a very competitive price, but do they have the equipment and experience to deliver the quality of product or service you are looking for? What is their stake in the success of your event and are they driven to ensure your complete satisfaction? Does the Vendor’s Contract protect both parties?

4. Beware of Start-Ups: The poor economy has spawned a huge number of start-up businesses; people who have lost jobs or need extra income are becoming entrepreneurs. On one hand, it’s beneficial to the market to have more affordable options, but who is the person behind the start-up? Do they have any experience with weddings? Will they grow tired of this new business venture in 6 or 9 months and leave you in the lurch? Is it worth the risk to hire someone with no track record?

5. Beware of “Free”: “Free” is a hook; it’s a term that often denotes an extra added value. Conversely, free also has no refund value, so like it or not, you’re stuck with it. (ex: “That free album you gave me was poor quality.” “The free candle centerpieces only lasted halfway through the reception.” …Get the picture?)

For additional pointers on what to look for when hiring a professional wedding planner and coordinator, please visit A Flair for Affairs website.

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Today started at 4 am, as I prepared for the long ride to South West Florida for the We Wed Brunch. (Thank goodness for the company of Kerline Docteur!)

We arrived at the most impressive(!) Miromar Lakes Beach Club at 9 am and were very excited by the great turnout. For Kerline and me this was a fabulous opportunity to exchange ideas with a whole new group of wedding professionals, and personally meet Kelly McWilliams (Weddings By Socialites), a well respected colleague. Kelly’s knowledge of social media marketing and networking was truly impressive; not only did she share her own remarkable stories and experiences about with us, she did an outstanding job of coaching us to better utilize blogging and micro blogging services to enhance our professional network.

I’m so glad I made the trip because it was an absolutely wonderful day! I’m looking forward to connecting with Kelly and all my new SWFL friends at the cutting edge of SMM!

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I don’t even know where to begin…. I’m feeling pretty badly about the fact that my blog is withering in the corner like an unwatered plant! It’s certainly not for the lack of things to write about…. It’s actually just the opposite.

During the past six to eight weeks I’ve had the pleasure of working on some really spectacular projects! I spent a number of weeks working with the Director of Events at the Rosen College of Hospitality Management assisting with the development of the 2009 Grande Hospitality Gala. It was very exciting to be invited back as Assistant to the Event Producer, as I had a phenomenal time assisting with the 2008 Grande Gala!

Fall wedding season is keeping me quite busy! I was fortunate to squeeze in a post on an event that took place early in October. Subsequently, I’ve been posting little blurbs on Facebook regarding my recent adventures with weddings and events.(Be sure to check out the A Flair for Affairs fan page if you are active on Facebook!)

During October I was also busy planning a wonderful event for the Central Florida members of ABC. With the help of my ABC LNG Co-Director, Kerline Docteur, we organized a luncheon at Casa Feliz and had the privilege of having Rebecca Grinnels, President of Engaging Concepts as our guest speaker! She gave an outstanding presentation to our group and I continue to receive raves about her and endless compliments on the event. It was a great day! (I could’ve and should’ve written a full blog on this alone, but alas, the days just keep flying by!… I may try to recap it more completely after I catch up…).

ISES’s monthly event was held at IKEA in October; the event centered on a Table Top Design Competition using preselected IKEA merchandise and featured well known ISES member Ira Steiman as our speaker. Teams of ISES members and guests created about a dozen amazing tablescapes which were judged by the IKEA managers. It was an incredible treat to be part of an event that has NEVER been done before!

Looking forward to December, there is a huge industry luncheon on the horizon…! I’ve been attending committee meetings for this event on behalf of ISES and ABC and I’m really excited about the holiday theme that’s taking shape! This event will take place at the stunning Ginn Reunion Resort on Dec. 4th – can’t wait!

Let’s see… Let’s see… what am I leaving out…? I think I forgot to mention the chihuahua puppy (!) who joined our family about 5 weeks ago. His name is Baci – which I believe means ‘kisses’ in Italian. He’s the cutest little thing and seems to be adjusting to his new life; overall he’s been quite good and we love him!

Whew! – I’m suddenly feeling much better!

© 2008 E. Delgardio All Rights Reserved