Archive for November, 2008

Picking the Perfect Wedding Cake

Courtesy of Damon TucciThis post is long overdue! I have a few words of advice on the topic of wedding cakes and I will try to keep it short and “sweet”.

There are many things you need to keep in mind when it comes to choosing the cake that’s right for you. My experience has been that Cost, Purpose, Flavor, Style and Size are the most important factors to consider, although every couple will prioritize these factors differently.

I coach my clients to approach the cake selection process like this:

#1 – Identify the purpose of the cake: Will the cake be the ‘dessert’ for the event? Or will you have other sweet treats, for example, a chocolate fountain or a plated dessert that will be served to your guests? If the cake is the singular dessert that will be served after the meal, you will want to pay particular attention to the size and flavor of the cake.

#2 – Consider the cost: Many of my couples are looking for ways to trim excess expenses from their wedding budget (especially in today’s economy!). Here are some money saving tips:

  • Simple = savings! Wedding cake prices can vary widely and oftentimes a large part of the cake’s cost can be attributed to the complexity of the design and how it’s decorated. Fondant icing and intricate designs will drive up costs; foregoing these options is cost effective and will not affect your guests enjoyment of this dessert. Likewise, a ‘kitchen cake’ (a simple iced sheet cake that’s kept in the kitchen) can supplement the number of servings at an affordable price.
  • What are you saving it for…? Make your cake go farther by serving the top layer. Honestly, you don’t want to eat that cake a year later! Here’s a fresh idea: consider using a bakery that offers an anniversary cake.
  • Grocery store cakes are not always cheaper! Set a cake budget and then look around for a custom cake baker who can work within that budget; chances are you will be able to find an independent baker/bakery who can make the cake of your dreams at a price you can afford. (Note: Always get references, taste samples and ask to see pictures!)

#3 – Make it flavorful: I always recommend serving the best tasting cake you can, especially if the cake will be the primary (only) dessert. And, whenever possible, order layered cakes in multiple flavors! Three layers of yellow cake with white icing screams ‘boring’. I realize that some people just prefer vanilla or chocolate, but when it comes to your wedding cake, why order something you can buy any other day of the week? Make it memorable! There are so many options available to brides today – why not take advantage of them?

#4 – Selecting the perfect size: As a general rule, some guests may decline a serving of wedding cake, or some guests may leave before cake is served. While bakeries seem to provide serving information based on very small pieces (my opinion), odds are you will not run out of cake if you order the cake based on your guest count. Here are some money saving tips:

  • When the wedding cake is not the only dessert, you can likely order less servings – up to 10% – 20% less!
  • If a Groom’s cake will be served in addition to the wedding cake, you should deduct an equal number of servings from the size of the wedding cake. For example, based on 120 guests and a groom’s cake sized to serve 40 guests, you would order the wedding cake to serve 80 people.
  • Another thing to be aware of is that bakers/bakeries that specialize in wedding cakes have perfected the baking methods that allow large cakes to be stable; this means that the cake is firm without being dry, and easy to cut. Cakes that are overly moist, undercooked, or filled with chunky fruit (such as fresh strawberries, for example) can result in a lot of wasted cake.

#5 – Stylish cakes rule when it’s all about the look: Style is the highest priority for some of my brides, and there’s not much that can top that joyous gasp of, “Look at my cake!”. In these circumstances, cost is less of a concern, but using ‘dummy cakes’ (iced and decorated styrofoam layers) to boost the height of the cake may save a few dollars over ordering more cake than you require. On the other hand, you can plan to use the extra cake at the wedding brunch or arrange to donate uncut cakes to a nursing home.

One last bit of advice: be sure that your baker/bakery provides boxes for leftover cake!

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Emerging from the Blog Fog

I don’t even know where to begin…. I’m feeling pretty badly about the fact that my blog is withering in the corner like an unwatered plant! It’s certainly not for the lack of things to write about…. It’s actually just the opposite.

During the past six to eight weeks I’ve had the pleasure of working on some really spectacular projects! I spent a number of weeks working with the Director of Events at the Rosen College of Hospitality Management assisting with the development of the 2009 Grande Hospitality Gala. It was very exciting to be invited back as Assistant to the Event Producer, as I had a phenomenal time assisting with the 2008 Grande Gala!

Fall wedding season is keeping me quite busy! I was fortunate to squeeze in a post on an event that took place early in October. Subsequently, I’ve been posting little blurbs on Facebook regarding my recent adventures with weddings and events.(Be sure to check out the A Flair for Affairs fan page if you are active on Facebook!)

During October I was also busy planning a wonderful event for the Central Florida members of ABC. With the help of my ABC LNG Co-Director, Kerline Docteur, we organized a luncheon at Casa Feliz and had the privilege of having Rebecca Grinnels, President of Engaging Concepts as our guest speaker! She gave an outstanding presentation to our group and I continue to receive raves about her and endless compliments on the event. It was a great day! (I could’ve and should’ve written a full blog on this alone, but alas, the days just keep flying by!… I may try to recap it more completely after I catch up…).

ISES’s monthly event was held at IKEA in October; the event centered on a Table Top Design Competition using preselected IKEA merchandise and featured well known ISES member Ira Steiman as our speaker. Teams of ISES members and guests created about a dozen amazing tablescapes which were judged by the IKEA managers. It was an incredible treat to be part of an event that has NEVER been done before!

Looking forward to December, there is a huge industry luncheon on the horizon…! I’ve been attending committee meetings for this event on behalf of ISES and ABC and I’m really excited about the holiday theme that’s taking shape! This event will take place at the stunning Ginn Reunion Resort on Dec. 4th – can’t wait!

Let’s see… Let’s see… what am I leaving out…? I think I forgot to mention the chihuahua puppy (!) who joined our family about 5 weeks ago. His name is Baci – which I believe means ‘kisses’ in Italian. He’s the cutest little thing and seems to be adjusting to his new life; overall he’s been quite good and we love him!

Whew! – I’m suddenly feeling much better!

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